If you're considering a degree in Business Administration with a focus on Marketing from CTU, you're taking a powerful step toward a rewarding career. This program arms you with essential skills in market research, consumer behavior analysis, and strategic marketing planning. By blending theoretical knowledge with practical application, you’re prepared to navigate the business world with confidence, whether you're starting out or seeking to advance in your career.

Through the program, you gain insights into the dynamics of digital marketing, brand management, and global business strategies. You will find the curriculum both engaging and practical, allowing you to apply what you learn in real-world scenarios. With CTU's well-rounded approach, you are equipped to make informed marketing decisions that can transform businesses and drive growth. This program can be a valuable asset in your educational journey, paving the way for future opportunities and success in the marketing field.

By pursuing a degree in Business Administration with a focus on Marketing at CTU, you open doors to diverse career opportunities. You could excel in roles such as marketing manager, brand strategist, market research analyst, or digital marketing specialist. This program equips you with the skills needed to thrive in various industries, offering a solid foundation for a dynamic career in marketing and business. With the business world continually evolving, your specialized expertise will be in demand, providing endless opportunities for growth and advancement.

For individuals graduating with a Bachelor's degree in Business Administration with a focus on Marketing, a common career path is to become a marketing manager. According to the U.S. Bureau of Labor Statistics (BLS), the median annual wage for marketing managers was $161,030 in May 2024.

Source - https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm

The Bachelor of Science in Business Administration with a concentration in Marketing at CTU is typically completed within four years by full-time students. Options for part-time study or transfer credits may allow students to finish the program more quickly. This program is designed for individuals aiming to advance their education and pursue a career in marketing.

In order to pursue the CTU, Business Administration, Marketing, Bachelor degree program, you must meet the following requirements:

• A high school diploma or GED equivalent.
• Official transcripts from prior educational institutions.
• Basic skills in critical thinking and writing.
• SAT/ACT scores (optional at some institutions).