MBA in Marketing

At Grand Canyon University, the MBA in Marketing program offers you the opportunity to delve into the dynamic world of marketing with a focus on strategic thinking and innovative solutions. This program combines core business acumen with advanced marketing strategies to prepare you for a variety of career paths. You'll explore key areas such as consumer behavior, brand management, and digital marketing, equipping you with practical skills to excel in the marketing industry.

As a student, you'll engage with a curriculum that blends theoretical insights with real-world applications, enabling you to make informed marketing decisions. Through case studies, collaborative projects, and expert faculty, you’ll gain hands-on experience that is both relevant and actionable. Whether you’re aiming to advance in your current role or explore new opportunities, this MBA in Marketing program provides a supportive platform to achieve your career goals.

By completing the GCU MBA in Marketing program, you can open doors to numerous career opportunities in dynamic fields such as brand management, market research analysis, digital marketing strategy, and product development. This program equips you with essential skills to excel in leadership roles, enhancing strategic decision-making abilities to meet industry demands. Whether you're looking to climb the corporate ladder or pivot your career path, this MBA program lays a solid foundation for future success.

According to the U.S. Bureau of Labor Statistics (BLS), the median annual wage for advertising, promotions and marketing managers was $138,730 in May 2023.

Source - https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm

The MBA in Marketing program at Grand Canyon University typically takes about two years to complete for full-time students. However, part-time options and transfer credits can potentially shorten the duration, providing flexibility for those balancing work or other commitments.

To pursue the GCU, MBA in Marketing degree program, you must meet the following requirements:

• A bachelor's degree from an accredited institution
• Official transcripts from all prior educational institutions
• Minimum GPA requirement (usually around 2.8-3.0)
• Letters of recommendation
• A resume outlining your professional experience
• A statement of purpose outlining your goals and reasons for pursuing an MBA in Marketing